SENPA Beyond the Aisle: Navigating Marketing Compliance in the Supplement Industry

Staying compliant with marketing claims is one of the biggest challenges for natural product retailers. With increasing regulatory scrutiny, understanding the Dietary Supplement Health and Education Act (DSHEA) is more crucial than ever.

In this session of Beyond the Aisle: Navigating Natural Products Retail, we welcome Asa Waldstein, a seasoned regulatory consultant, clinical herbalist, and founder of Apex Compliance. Asa breaks down what retailers need to know to stay compliant and avoid costly missteps.

📌 What You’ll Learn:
✅ The essentials of DSHEA and its impact on the herbal and dietary supplement industry
✅ The key differences between structure/function claims and disease claims—and why they matter
✅ Practical strategies to keep your marketing compliant, from in-store signage to digital ads

📅 Originally aired on: Wednesday, March 12, 2025

Don’t risk compliance mistakes that could put your business at risk. Watch now to gain expert insights from Asa and confidently navigate marketing claims!

Resources:

FDA Small Entity Compliance Guide

Asa’s weekly Warning Letter Wednesday

Apex Compliance