Industry News

It is with great enthusiasm and a deep sense of responsibility I get the opportunity to lead this incredible organization as your new President of SENPA and I would like to take a moment to express my gratitude to each of you for your continued support and dedication to our organization and the natural products…

Announcing the Candidates for the 2025-2026 SENPA Board of Directors…click here for full article.

Speaking from the perspective of a retailer on Trade shows I hope will not only encourage my fellow retailers to be re-invigorated but also gain insight on the WHY the gathering of your peers is imperative to growing, maintaining, and excelling in your markets. Many of us go back to when “the show” was something…

It’s that time again, to join together in the beauty of this time of year. Lets celebrate our wins as well as find comfort in each other with our challenges. We are a community of like minded warriors for the Natural Products Industry, standing for the values and integrity we find in our colleagues our…

Natural products industry trade association SENPA, producer of the annual SOHO Expo in Orlando, FL, announced that VRM Media has been named as its official Sales & Marketing Partner for the upcoming SOHO 2024 trade show! As part of the partnership, henceforth the Sales Department of VRM Media (publisher of Vitamin Retailer, Natural Practitioner and…

Reid’s Health Foods is a legacy business that opened its doors in February 2024. Our founder and mother, Lee Reid, set the tone with her 43 years of service as a Certified Nutritionist. In 1976, as a result of her forward-thinking mind, Englewood, FL gained its first health food store, Reid’s Nutrition Center. Fast forward…

Happy 2024! I trust the holidays were a great time with friends and family and we are all ready to tackle this new year! Here at SEN PA we have finalized another great SOHO Expo and have some exciting news to share with you!!! Your Board of Directors has taken a long hard look at…

I hope everyone is surviving the heat wave going on in the country! Our HEALTHFEST show in Dallas was well attended in our new venue Hilton DFW Lakes Executive Conference Center. The education was exceptional, the new and fresh information was a great take home! Lori Bainum, our keynote, rocked the house with her unique…