Business Tips
Is Your Pricing Model Holding You Back?
In a world that is becoming more digital by the minute, price competition has come to the forefront of a lot of retailers’ minds. When a customer can be browsing the aisles of your store, pull out their cell phone and compare your prices to Amazon, it should get you thinking about how to stay…
Read MoreCreating A Place Where People Want to Work
Gone are the days where employees work at one place for the majority of their career. In fact, according to a report by the Bureau of Labor Statistics, the average tenure of a 25-34 year old is 3.2 years. In contrast, the average tenure of someone over the age of 65 is 10.3 years. Among…
Read MoreAttracting Partners For Co-Op Advertising
We published a blog a while back about how to start a co-op advertising program in your store. This is a great way to generate revenue while simultaneously strengthening your relationships with your supply partners. But what do supply partners look for in retailers when deciding to participate in a co-op advertising program? We asked…
Read MoreWhy You Need A Sales Funnel
Without a sales funnel, your marketing efforts will not work as well as they could. Marketing without a sales funnel is like throwing spaghetti at a wall to see what sticks. By utilizing sales funnels in your marketing strategy, you will not only capture viable leads, you’ll be able to have more tangible data on…
Read MoreTips For Improving Cash Management
Cash is king when it comes to running your business. Having as much cash on hand is essential for a business to stay healthy and thrive. For many businesses, they run into issues managing money due to lack of planning and large bills depleting their accounts rapidly. We wanted to offer a few tips that…
Read MoreA Tool To Build A Better Team
Every business leader and team member wants to be a part of a unified team that works together to better the lives of their customers. How to build a better team, however, is not done in the way you may think. It’s not through leadership, it’s not through strategy, it’s how you know yourself and…
Read MoreMust Read Business Books
We all want to improve in our careers in one way or another. There are many ways to give us the tools to succeed, but one of the easiest ways to equip ourselves and our businesses is through reading books. They are easy to access and super affordable. You don’t have to spend tons of…
Read MoreThe Top 5 Questions To Ask Before Your Redo Your Website
When you decide to hire someone to build your website, it’s important to do your homework. After all, your website is the most important piece of marketing collateral you have with your email list coming in at a close second. Having a website that converts is imperative to your success, and you need to ensure…
Read MoreGenerate Store Revenue With Co-Op Advertising
If you are a retailer, you have a wonderful opportunity for generating additional revenue for your store by creating a co-op advertising program. Most suppliers have set aside significant funds to support independent retailers through co-op advertising. If your store is not currently set up with a program, don’t hesitate. They are super easy to…
Read MoreBefore You Start Your Online Store…
COVID-19 has pushed a large amount of sales online. Whether stores offer local delivery, nationwide shipping, or buy online, pickup in-store (BOPIS) options, they are booming right now. In fact, according to a recent report, consumers report high intention to continue using BOPIS (buy online, pick up in-store) and grocery delivery even after the pandemic. …
Read More